SNSD's popularity in Japan has once again skyrocketed after filming for a CF and becoming the new models for Japanese candy brand e-ma, marking the group's first step into the Japanese advertising market. On February 21st, the girls attended an e-ma press conference which attracted over 200 journalists. During the conference, member Yuri revealed, "We wish to have a Japanese tour."
CEO Yamada Yasumasa also revealed the reason for choosing SNSD as their new models when he stated, "SNSD's style and feminine image matches that of our product."
A CF in which the SNSD members starred in will be released nationwide on February 26th.
Source: Asia Economy
via: koreaboo.com
